TIFF: Drop RBC as a sponsor

The world’s #1 fossil bank – Royal Bank of Canada (RBC) – is a major sponsor of the Toronto International Film Festival (TIFF), one of the largest film festivals in the world.

Last year, 300+ actors, filmmakers and directors, including Mark Ruffalo, Rachel McAdams, and Julianne Moore called on TIFF to drop RBC as a sponsor for the 2024 festival because of the bank’s fossil fuel financing and violation of Indigenous rights.

RBC uses sponsorship of events like TIFF to burnish their reputation, attempting to appear publicly as a positive corporate player while continuing to finance rights-violating and climate-destroying fossil fuel projects behind closed doors. This kind of ‘artswashing' must end, and this is a critical time for us all to take action as sponsorship renewal talks are underway.

RBC is complicit in genocide from Turtle Island to Palestine. RBC funds BILLIONS of dollars in projects like the Coastal GasLink and TransMountain pipeline that violate Indigenous rights, and invests in weapons and surveillance techonlogies like General Dynamics and Elbit Systems.

Filmmakers and artists are calling on TIFF to drop RBC, and refusing to their art be used to artswash RBC's crimes.

Will you send an email to TIFF urging them to drop RBC?

Tell TIFF execs: Drop RBC!

First Name

Last Name

Email Address

Country

Zip or Postal Code

Mobile Number

I want to receive action alerts and campaign updates from Stand.earth (untick to unsubscribe from all communications)

Yes, I would like to receive SMS alerts

By submitting your mobile number you are agreeing to receive periodic text messages from Stand.earth. Message and data rates may apply. Text HELP for info. Text STOP at any time to cancel.

PERSONALIZE YOUR MESSAGE

Your letter is more effective when it's been personalized by you. The most impactful letters include details about your life, why you care personally, or how you'll be impacted by this decision.

Ms.

Judy

Lung

TIFF

Ms.

Ana

White

TIFF

The

TIFF

Sponsorship Department

TIFF

Dear {contact_data~title} {contact_data~lastName},

I am writing to urge the Toronto International Film Festival (TIFF) to align with its values, and end your sponsorship relationship with Royal Bank of Canada (RBC).

As a leader in film, entertainment, and culture, I deeply admire TIFF’s mission to “transform the way people see the world through film.”

Unfortunately, one of TIFF’s primary sponsors – RBC – is directly contradicting these values by financing fossil fuel companies to the tune of billions of dollars - companies that are violating Indigenous sovereignty and enabling climate chaos like fires, floods, and deadly heat.

By sponsoring impactful events like TIFF, RBC burnishes its reputation, attempting to appear publicly as positive corporate players while it continues to finance climate-destroying fossil fuel projects behind closed doors.

As you know, over 300+ actors, filmmakers and directors sent a letter to TIFF to drop RBC as a sponsor for the 2024 festival. Now, I am adding my voice to these film industry leaders and urging TIFF to reject RBC’s ‘artswashing.'

It’s time for TIFF to align with your value to the “right to respect [and] fair and equitable treatment from others,” – and drop RBC as a sponsor.

Respectfully,
{user_data~First Name} {user_data~Last Name}

I confirm I have reviewed this message and approve it

CLICK HERE TO SEND YOUR MESSAGE