Flood lululemon executives inboxes

lululemon’s emissions increased by 83% from 2019 to 2021 yet the company hasn’t offered a solution to cut its ever-growing environmental impact.

Even as the company presents itself publicly as an ethical and mindful green leader, it continues to put profit over the well-being of people and planet. We can’t wait on lululemon’s greenwashing and empty promises as the world quite literally burns and communities face dire climate consequences (like the recent heatwaves in Vietnam and South East Asia).

Big fashion companies like lululemon are driving up the need for coal power and fossil fuel energy to meet their profit goals. That’s why we’re delivering our message directly to lululemon’s HQ before its annual general meeting (AGM) to demand it transition its supply chain to 100% renewable energy.

You can help make this message ring louder in the halls of lululemon HQ by flooding the inboxes of its executives with our spoof video ahead of its AGM.

Send a message to lululemon and tell it to "Be Human. Be Well. Be Planet" by hasing out coal from its supply chain.

SEND YOUR MESSAGE

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PERSONALIZE YOUR MESSAGE

Your letter is more effective when it's been personalized by you. The most impactful letters include details about your life, why you care personally, or how you'll be impacted by this decision.

Calvin

McDonald

Lululemon

Dear {contact_data~title} {contact_data~lastName},

One of lululemon’s three pillars is “Be Planet,” yet in your own Impact Report, lululemon continues to report significant Scope 3 emission increases year on year, even falling short of your own weak scope 3 climate targets. How does your skyrocketing emissions align with your values while we are all living through a climate crisis? The garment workers who make your products in Southeast Asia, in countries like Vietnam are affected by coal pollution and experiencing record-breaking heatwaves.

As you head into your company’s annual general meeting, I hope you put forward the values you preach on your website and take urgent steps to:
- Publicly commit to transition your supply chain to 100% renewable energy.
- Set more ambitious supply chain  targets to cut  emissions by 55% by 2030.
- Publish a clear pathway forward for lululemon’s supply chain with interim targets in your upcoming Impact Report.

I urge you to take action and set stronger climate targets to align with the vision you have for lululemon as a leader in the industry. You must phase out coal if you are are going to preach about health and wellness.

Here's a video to highlight the stark difference between what you preach and your actual impact on the planet and people: https://youtu.be/6L90GetsLOI

Thank you for your time and I look forward to urgent changes to clean up your supply chain and your pathway to transitioning to 100% renewable energy by 2030.

{user_data~First Name} {user_data~Last Name}

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